Orchestrating Sustainable Innovation: A Symphony in Sound Bites* Marilyn J. Blocker MS, MBA, Megan Mitchell, and Andrea Zintz, Ph.D. __________________________________________________________________________________________ Based on the premise that innovation needs to be apprroached as both an art and a science, this book brings a collection of best practices, thoughts, and ideas about how it can be carefully orchestrated for competitive advantage. Through interviews with CEOs and other senior leaders, consultants, practitioners, and educators, readers will learn about the importance of developing an innovation competency as well as how to do it. A common theme in this book is how innovation defines success for individuals, teams, and organizations. In addition, this book illustrates that innovation isn't limited to large private-sector companies with significant resources. Small and medium-sized companies, as well as organizations in the not-for-profit and public sectors, can embrace and leverage innovation for sustainable success. Yet leaders in all sectors will likely agree that successful innovation needs to be a systemic, systematic, and sustainable process with many components. The "process side" ensures that innovation is integrated into key organizational processes and the "people side" ensures that innovation happens. Both are addressed in this book through the experience and blend of leading experts' viewpoints. To read more about the book, click here. To review a representative list of the innovators, thought leaders, and practitioners featured in this book, clickhere. __________________________________________________________________________________________ *Orchestrating Sustainable Innovation: A Symphony in Sound Bites. Copyright 2012, 2013, 2014, 2015, 2016, 2017 Marilyn Blocker. All rights reserved.