Idea Generation & Evaluation _______________________________________________________________________________________
Today's competitive environments call for more than simple idea sharing. To effectively reduce costs, improve internal processes, or launch new products or services, organizations often need collective intelligence. Through idea generation processes that allow ideas to move from basic concepts into actionable strategies, organizations can leverage creativity in ways that positively impact the bottom line.
But that's not always as easy as it might appear to be. People in the Western world are often encouraged (by schools and then employers) to develop their analytical capabilities, often at the expense of their creative abilities. Creativity experts tell us that this analytical way of thinking is what we (in the Western world) typically default to, even though it's a limited way of solving problems and making decisions.
it's critically important to develop idea pipelines, to continually
encourage innovation, and to recognize and reward it. We teach individuals, teams, and organizations how to "over-ride" default thinking functions and utilize collaborative approaches that unleash individual and team creativity, culminating in strategic planning that leads to enhanced effectiveness and/or competitive advantage.
To see how we reinforce our idea generation and evaluation services with software-enabled idea management and collaboration, read about our affiliation with Imaginatik and about Imaginatik's 15-year history of helping the world's leading innovation companies. __________________________________________________________________________________________
Click here to read case studies that describe how we've helped clients to creatively solve problems and produce elegant solutions. To read our brochure about idea generation and evaluation, scroll down to the message box below.
Click hereto read our brochure about the creative process and how we jump start innovation through creativity training, idea generation, and guidance in idea management and implementation.
Copyright 2011, 2012, 2013, 2014, 2015, 2016, 2017 Marilyn J. Blocker. All rights reserved. Innovation Outcomes* is a trademark of Marilyn J. Blocker.