Orchestrating Sustainable Innovation: A Symphony in Sound Bites* by Marilyn J. Blocker, MSM, MBA, Megan Mitchell, and
Andrea Zintz, Ph.D.
with an introduction by Frans van Houten, CEO and Chairman of Royal Philips _____________________________________________________________ A growing population, the ever narrowing gap between developed and developing nations, and rapid development in science and technology have brought about unparalleled transformation. Despite that, innovation remains a challenge for many leaders. Why? Although they might view innovation as one of the few sustainable strategies in today's competitive markets, they tend to define it too narrowly, too broadly, or simply not well.
This book, based on over 45 interviews of leading contributors, describes leading innovation strategies as shared by best-selling authors, educators, practitioners, and educators from leading universities as well as innovators at 3M, Alcoa, Disney, GE, Kimberly-Clark, Motorola, Philips, Sara Lee, The Hershey Company, Toyota, Whirlpool, and more.
Featured are current and former chief innovation officers and CEOs including: Frans van Houten (CEO and Chairman of the Board at Philips); Jim Amos (former CEO of Mailboxes Etc.); Nick Donofrio, former IBM Executive VP of Innovation and Technology; Robin Karol, PhD, former CEO of the Product Development and Management Association and Director of Innovation Processes at DuPont; Frances Hesselbeinm former CEO of the Girl Scouts USA; Cheryl Perkins, former Senior VP and Chief Innovation Officer at Kimberly-Clark; Donna Sturgess, former VP and Chief Innovation Officer at GlaxoSmithKline; and many more.
Educators interviewed for this book include Chris Trimble (Dartmouth), George S. Day and Paul J. H. Schoemaker (Mack Institute for Innovation Management at the Wharton School of the University of Pennsylvania), Stephanos George Eapen, former Academic Programme Manager at CEDEP, former Affiliate Professor (INSEAD), and former Associate at INSEAD’s Centre for Social Innovation. In this book are also two world-renowned Top 50 global thought leaders Marshall Goldsmith and Vijay Govindarajan (Dartmouth).
__________________________________________________________________________________________ *Orchestrating Sustainable Innovation: A Symphony in Sound Bites. Copyright 2012, 2013, 2014, 2015, 2016, 2017 Marilyn Blocker. All rights reserved.